What is Purple 50/50?

Want to be part of a team that’s dedicated to helping you become the best version of yourself while learning what it means to be a man or woman living in Nigeria?

Well then you’re in the right place!

Here at Purple, our motto is 50/50.

This means:

  • helping young women and men to actualize their potential and dreams and be the best version of themselves without any discrimination based on their genders.
  • seeking to reduce incidences of violence against women and girls for a fairer society.
  • representing the need for equal representation and participation of both men and women in all aspects of life - home, school, work…
  • not reducing the importance or position of men or women, instead it promotes collaboration, mutual respect, peace, love and fairness for all.

A 50/50 society is a more progressive way to live. Where men and women understand that each person's contribution is valuable irrespective of gender and we will all stand to benefit from this.

I believe in 50/50

The ‘I believe in 50/50’ campaign was created to promote talks among young women and men to promote positive attitudes around what it means to be a man or a woman in Nigeria. The idea is to challenge negative attitudes towards women and girls and to encourage a society where they can highlight the strengths of women and girls in leadership and decision-making.

Start your 50/50 journey with us by creating an account. You'll have your own Purple profile and you can start making friends and tracking your achievements.

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